Consumer Trends Shaping The Beverage Industry

Brancott Estate, a brand owned by France-based drinks firm Pernod Ricard, have launched a new lighter wine range - Brancott Estate Flight Song - which has been made to have 20% less calories.

Pernod Ricard USA Brancott Estate Brand director Matt Foley said that consumers have the told the company that they are looking for a wine style that is lighter in calories but doesn't compromise on the taste and flavour complexity of the wine. The new range features Marlborough Sauvignon Blanc and a Marlborough Pinot Grigio.

This trend for lower-alcohol and therefore lower-calorie wine has been prevalent in developed countries across the world, and is a booming market in our diet-obsessed society. The UK now has a wide selection of competing low-calorie wines with Banrock Station, South Africa’s Cape, Blossom Hill, Gallo and Weight Watchers all featuring lower-alcohol ranges which are sold at most leading supermarkets.

At the heart of this consumer trend, ‘diet wines’ offer a solution to those trying to lose weight by meaning they can still enjoy the occasional tipple. This is a trend reflected across the whole of the beverage industry, where diet versions of regular products are worth billions of dollars. An example of this is 2B Sparkling, the first beverage to use Purefruit Natural Sweetener, which uses naturally occurring antioxidants to deliver a carbonated drink without the calories. This product is a direct result of changing consumer attitudes towards health in their buying decisions. 

Understanding how the beverage market is evolving directly due to market trends is essential business information. Market intelligence will provide you with the actual market situation, key drivers and trends behind the market and forecasts for the industry so that you can stay ahead of the competition. Browse some of the beverage reports that The Industry Report Store has to offer to see how business intelligence can help you. 

Global Carbonates Report 2013  Alcoholic Beverage Reports All Beverage Reports Source: Brancott Estate About Industry Report Store: Industry Report Store is one of the world’s most comprehensive libraries of market intelligence, with the perfect report for every business need at every budget. Business information is paramount for companies seeking to stay ahead amid challenging economic conditions and intense competition. Contact us today to take advantage of our premium intelligence insights and keep up with your industry competitors. Social media is now integral to successful business relationships. Connect with us to be the first to find out about exclusive offers and get involved with the latest industry discussions. Elizabeth Ryan Marketing T: +44(0)20 3220 0814  M: elizabeth.ryan@progressivemediagroup.com Headquarters: John Carpenter House, John Carpenter Street | London, EC4Y 0AN, United Kingdom

Business Innovation and the FiE Awards

On the 19^th of November this year the most recent FiE Excellence awards took place in Messe Frankfurt. The awards are held every two years and reward the major innovations in the food industry based upon seven categories and judged by a panel of industry experts. Innovation is incredibly important for the future of the food and beverage industry, and highlighting the companies who are paving the way in innovation-led business indicates who the key players are going to be as we move forward into the next couple of years.

ROQUETTE won the overall innovative food ingredient award as well as the equivalent award in the Bakery category for their Microalgae High Lipid Algal Flour. The flour contains 50% lipids, and has been used to successfully bake goods without eggs or butter, with reported similar tastes and textures. This has the potential to completely change the face of the bakery market in the next decade, particularly in our health-conscious society.

Taking home the Beverage innovation award, Tate & Lyle are proving big names in the future of the industry with their Soluble Gluco Fibre PROMITOR®. The company states that it is committed to responding to the growing consumer demand for products with health benefits, which is where their creation of this dietary fibre stemmed.

There was a heavy focus on the health and functionality of future foods at the awards, with other winners including Chr. Hansen – SaltLite, which can help reduce sodium levels in cheese by 50% without affecting taste and texture, and IOI-Loders Croklaan - CristalGreen®, a product which eliminates the need for hydrogenated fats in confectionery.

What these awards demonstrate is that the food industry is dedicated to continued growth, and aims to produce what the consumer wants. Ongoing technological innovations is an indication that the industry is confident about the future of the food and beverage market, and that there are opportunities for further expansion.

Knowing where the food and beverage industry’s business confidence is at is essential for understanding the market, and realising the potential for the future. The Industry Report Store has an invaluable market intelligence report which details food and beverage business confidence from Q4 this year. It confirms the overall optimistic trends of the industry, illustrated by a 2% increase in net revenue growth for PepsiCo. Both PepsiCo and Coca-Cola are intending to leverage growing health trends by expanding their range of functional beverage products, perhaps using innovations launched by the winners of the FiE awards.

Alongside detailed economic profiling and analysis of impacting factors, such as austerity measures, this report highlights the key areas for future growth and how both business and consumer confidence will affect it. It’s an insightful source of business intelligence for any company wishing to know more about where the food and beverage industry is currently standing, and absolutely integral for those wishing to keep their business strategies in line with the latest information.

Find out more about this report here:Food and Beverage Business Confidence Report Q4 2013

Contact us if you’d like to know more or if you want to request some sample pages.  

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Industry Report Store is the most comprehensive online resource for market research reports, analysis, news and expert commentary on 40 industries in over 100 countries. Find over 150,000 global and country sector reports, consumer trend reports, company profiles and market guides, all available for online purchase.

The reports in our store draw on robust primary and secondary research, proprietary databases, industry surveys and insightful analysis from our own in-house expert teams and from carefully selected third-party publishers. We provide access to the latest data on global and local markets, key industries, top companies, M&A activity, new product launches and trends so you can make faster and better informed business decisions.

With access to over 400 in-house analysts and journalists, and a global media presence in over 30 industries, Industry Report Store delivers in-depth knowledge of local markets worldwide.

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Austria Quarterly Beverage Tracker - Q1 2013

Do you want to know what market values and volumes are forecast for the coming future in beverages and beverage categories in Austria? 

This brand new report provides up to date analysis for the beverage sectors in Austria including soft drinks, alcoholic drinks, dairy drinks and hot beverages. The report gives detailed analysis for quarterly performance as well as the latest forecasts for the industry. Also outlined are highlights and key drivers for this market to help those operating with or within this industry to understand how it is performing. 

Buy this report now to: 

• Examine which beverage sectors experienced the biggest change during the first quarter of the year

• Access future forecasts for the industry to help aid decision making and planning for the future

• Identify trends and drivers currently affecting this industry

The crucial information contained within this report can help prepare and plan effectively for the future in this industry. Buy this report now and stay up to date with beverage performance in Austria. 

For more information about this report please contact us or visit our website to browse other reports that you may be interested in.

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The Future of the Wine Market in South Africa to 2017

What is the future for wine in South Africa? A question being asked by many South African wine farmers, producers and retailers globally.

This report explores the wine market in South Africa, presenting forecast figures and growth dynamics for fortified, sparkling and still wine product categories. Explore wine market volumes from 2007 and see what opportunities and challenges are ahead for this industry.

This report provides you with:

• Wine product category by country of origin, price segment, brand analysis and distribution channel analysis
• In-depth market overview of the South African market place for wine
• Trusted sales figures and statistics allowing you to back-up your business decision-making

Are you looking to either enter into, or remain profiting from, the South African wine industry?  Find out what the future holds for wine drinkers in South Africa.  With the Rand decreasing in value, making it easier for foreigners to holiday in South Africa, how is the wine industry affected?

For more information on this report, please click here.

About Industry Report Store:

Industry Report Store is the most comprehensive online resource for market research reports, analysis, news and expert commentary on 40 industries in over 100 countries. Find over 150,000 global and country sector reports, consumer trend reports, company profiles and market guides, all available for online purchase.

The reports in our store draw on robust primary and secondary research, proprietary databases, industry surveys and insightful analysis from our own in-house expert teams and from carefully selected third-party publishers. We provide access to the latest data on global and local markets, key industries, top companies, M&A activity, new product launches and trends so you can make faster and better informed business decisions.

With access to over 400 in-house analysts and journalists, and a global media presence in over 30 industries, Industry Report Store delivers in-depth knowledge of local markets worldwide.

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The Future of Australia Alcoholic Drinks Packaging to 2017

Gain unparalleled insight into the alcoholic drinks packaging market in Australia, with detailed segmentation on the volume of packaging shares. As directors, decision-makers, marketers and owners, do you know what is forecasted to happen in this market to 2017?

Buy this report now to:

• Plan effectively ahead. With trusted time-series consumption data on primary and outer packaging.
• Gain industry and business intelligence. Align your sales & marketing efforts with the latest market trends.
• Exceed your customer's expectations. As the needs and wants of consumers evolve, is your product designed to meet this change?
  

Where are the best areas to compete in the future? This report will provide you with invaluable business intelligence and market data, directing you in determining which sectors, product categories and packaging types, are most feasible for healthy profits to 2017.

Find out more about this report here.  

Press Contact:
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United Kingdom Beverage Forecasts to 2018

This bi-annual report is designed to show past consumption for all commercial beverage categories and forecast trends 5 years into the future. Product analysis is broken down into 30 categories.

The current economic environment remains gloomy in western markets and Eurozone countries are having a particularly turbulent ride. Fortunes will be mixed for the beverage industry in the coming years, but emerging markets continue to hold great potential.

Buy this report now to:

• Recognise who is the driving force behind commercial beverages.
• Understand what changes in society are influencing global trends.
• Monitor the development of commercial beverages over time by category and determine market shares.

Familarise yourself with your competition, with detailed company information, forecast figures and a country overview. This Canadean report provides you with intelligence about the key market dynamics and will equip you with the wisdom to make decisions based on facts and figures.

Find out more about this report here.

About Industry Report Store:

Industry Report Store is the most comprehensive online resource for market research reports, analysis, news and expert commentary on 40 industries in over 100 countries. Find over 150,000 global and country sector reports, consumer trend reports, company profiles and market guides, all available for online purchase.

The reports in our store draw on robust primary and secondary research, proprietary databases, industry surveys and insightful analysis from our own in-house expert teams and from carefully selected third-party publishers. We provide access to the latest data on global and local markets, key industries, top companies, M&A activity, new product launches and trends so you can make faster and better informed business decisions.

With access to over 400 in-house analysts and journalists, and a global media presence in over 30 industries, Industry Report Store delivers in-depth knowledge of local markets worldwide.

Press Contact:

Milli d'Hangest d'Yvoy
Marketing Executive
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M: Milli.dhangestdyvoy@progressivemediagroup.com

Brazil Quarterly Beverage Tracker Report Q4-2012

In the current climate of economic uncertainty, companies need as much information as possible. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator.

Despite high expectations, GDP growth in Brazil in Quarter 4 of 2012 was lower than expected due to an increase in tax. By reading this report, you will be able to get an understanding of the key drivers behind recent market changes, and gain insight into the latest trends in the Brazilian beverage industry.

Buy this report now to:

• Understand the latest trends in the Brazilian beverage industry – is your strategy right for that time period?

• Identify the key highlights of Quarter 4 of 2012's commercial beverage performance – how are you performing compared to your competitors?

• Examine key market drivers and problems that are influencing the beverage market – how will you tackle those issues?

For more information about this report, click here.

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Milli d'Hangest d'Yvoy

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