Online Retailers in Venezuela: Market Databook to 2015

Venezuela Online Retailers had sales of US$1,445.9 million in 2010, with a compounded annual growth rate of (CAGR) of 79.90% between 2005 and 2010. Food & Grocery category led the group, with a market share of 53.3% in 2010.

The Online Retailers channel group generates sales from eight categories: Electrical and Electronics, Food & Grocery, Music, Video & Entertainment Software, Apparel, Accessories & Luxury Goods, Books, News and Stationery, Home & Garden Products, Sports & Leisure Equipment, and Furniture & Floor Coverings. #

The largest category in Online channel group in Venezuela, Food & Grocery generated sales of US$771.2 million, is expected to grow at a CAGR of 68.86% between 2010 and 2015, reaching sales of US$ 10,587.6 million in 2015.

The second largest category, Electrical and Electronics generated sales of US$550.0 million in 2010, growing at a CAGR of 83.42% between 2005 and 2010. The category will grow at a CAGR of 71.01% from 2010 through 2015, reaching sales of US$ 8,044.9 million in 2015.

In 2015, the Online Retailers channel group will account for a market share of 8.7%, with sales of US$20,128.0 million. Furthermore, Food & Grocery category will lead the group in 2015, with a share of 52.6% of the Online Retail sales.

Market Dynamics
Food & Grocery and Electrical and Electronics categories accounted for a share of 53.3% and 38.0% of the market in 2010 respectively. During the review period, the performance of Online Retailers was strong with a CAGR of 79.90% and is forecast to achieve a CAGR of 69.33%. Also, the Food & Grocery is expected to be the fastest growing category within the group in 2015, with a CAGR of 68.86%

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