Monday, 10 February 2014

Future of Packaging: Flexible or Ecological?

Interpack, the processing and packaging trade fair is taking place in Düsseldorf, Germany from 8-14th May 2014, where 2,700 exhibitors from more than 60 countries will present their latest ideas, innovative concepts and technological visions for the future of packaging. This includes not only equipment and machinery for packaging and processing, but also production tools for packaging materials, materials themselves, and services for the entire industry.

Bosch Packaging Technology will be unveiling a new range of highly flexible packaging solutions designed to enable quick changeover of packaging styles, sizes and products whilst reflecting the consumer demand for versatility.

"The innovations Bosch will display at Interpack 2014 draw from extensive know-how and are created with maximum flexibility in mind. Our goal is to support manufacturers of all sizes, from small start-ups to large, globally established firms. Bosch's complete solutions for processing, primary and secondary packaging are available as modular lines as well as seamless systems and fulfill numerous packaging needs," says Martin Tanner, director business development and marketing, product division confectionery and food, Bosch Packaging Technology.

Bosch will be showcasing a whole range of machines designed to make quick and efficient flexible packaging for both large and small products, including confectionery, snacks, grains and other food and non-food products. At Interpack, Bosch will also highlight its after-sales services portfolio with a focus on solutions that improve packaging flexibility, machine efficiency and productivity. Machine upgrades and modernisations enable customers to adapt their existing equipment to new market requirements.

Flexible packaging is a huge trend for the future of the packaging industry, but it faces opposition from ecologically sustainable packaging innovations. Interpack has its own forum for special themes for the future called Innovationparc Packaging where exhibitors meet to discuss creative and visionary ideas based on ecological, social and economic themes. This year’s theme is SAVE FOOD, with an aim to develop sustainable packaging concepts with the specific goal of reducing food loss around the globe. Stakeholders in the packaging and food industry will be pitching ideas about how new packaging designs and methods could reduce some of the 1.3 billion tons of food waste every year. This year’s theme is a particular reflection on the industry trend towards more sustainable and ecological packaging. They are recognising the growing consumer trend for reducing ecological impact on the world, and the packaging industry absolutely must reflect this trend in their designs for the future or risk losing out to competitors.

The packaging industry is worth billions of dollars and is a constantly evolving market. In order to stay ahead of the changing trends it’s vital to invest in business intelligence so that you are aware of the actual market situation and prospect for the future. The Industry Report Store has a highly valuable report about the global flexible packaging market, which is essential marketing intelligence for any business requiring strategic insights into the packaging industry. This report will help you to answer questions such as, who are the key vendors dominating the market? What are the key drivers of the market and what challenges are posing a threat to the market growth?

If you are interested in this report then read more here: The Global Flexible Packaging Market 2014-2018


Contact us if you would like some sample pages or wish to learn more about our extensive range of market intelligence reports. 

Source: Interpack

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Elizabeth Ryan
Marketing

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