Trends and Developments in the Savory Snacks Sector in Japan

The Japanese market is the third-most valuable Savory Snacks market worldwide, having grown at a CAGR of 11.4% since 2007 to reach a value of US$7,5382.2 million. 

Key to maximizing this growth potential will be receptivity to the major trends and drivers in the market: ageing population, busy lifestyles, and frugality.

This report offers:

• Analysis of consumer behavior, economic conditions,and demography, which reveals  emerging opportunities in the Savory Snacks sector.

• Analysis of market dynamics for major Savory Snack categories, which highlights key growth trends.

• Market Shares for the leading brands and private labels across Savory Snack categories. Including: Yagai, Mariamand Kirklands.

• An overview of packaging trends in the Japanese Savory Snacks sector, including primary packaging material and type, packaging closures, and outer packaging. 

This report will facilitate a proper understanding of:

• The size of the market and the market's leading players.

• Comprehensive insight into the current state of the market for new entrants and established players alike, with the identification of the key economic, demographic and behavioral trends that will drive growth in the coming years.

• Key opportunities across key Savory Snack categories and their packaging.

For more information on this report, please click here.

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