2nd China Food & Beverage Executive Summit 2013

It is forecast that by 2015, the health food market in China will have grown to RMB 450 billion, up from RMB 133 in 2010. Sales of vitamin and dietary supplements in China have been increasing for the last decade and are expected to grow at over 10 percent per annum through to 2013.

It is reported that there are more than 3,000 domestic manufacturers of nutritional supplements in China, with 559 foreign brands and over 10,000 health food products on the market.

The regulation of health food and the issue of food safety in general will play key roles in shaping the market of the future. A raft of new policies have recently come into effect, increasing compliance and registration costs. Stricter standards regarding the claims health foods can make and stronger regulation of production sites are likely to force many smaller players out of the market. 

In this case, 2nd China Food & Beverage Executive Summit 2013, you will hear from:

• Senior Official, Director General of Policies and Regulation Department, China Food and Drug Administration
• Christopher HICKEY, Country Director, FDA China (inviting)
• DU He, Deputy General Secretary, China National Food Industry Association (CNFIA)
• D. S. RAWAT, Secretary General, ASSOCHAM
• WAN Zaotian, Vice President, COFCO
• David POTTS, CEO of Asia, Tesco (inviting)
• Stephen ALEXANDER，Vice President, China Business Development，The J.M. Smucker Company
• Shank HU, VP R&D PepsiCo (Beverage) China, PepsiCo (inviting)
• CHENG Yiyong, Vice Director，Nutrition Standard Committee of Ministry of Health
• Senior Executive, Director of Technology Centre, Inner Mongolia Yili Industrial Group Company Limited
• Deborah McDaniel, Senior Director, Product Innovation & Development, McDonald’s (inviting) 

And more....

China’s ONLY strategic-oriented summit in conjunction with R&D innovation trends, researched with and for food and beverage industry players, provides invaluable takeaways from the latest industry trends, regulatory frameworks, innovative marketing strategies, health claims issues, new ingredients application and among many others.

WHAT TO EXPECT AT 2ND CFFBES 2013: 

• Tapping into China Food Regulatory Frameworks, Enforcement and Compliance
• Analyzing the Quality, Commercialization and Consumer
• Perspective on Functional Food
• Keeping up-to-date on the Trends in China Food &Beverage Market
• Reviewing Industry Best Practices in Marketing and Positioning
• Unique Insights into Sustainable Health-Positioned Products andTechnology Innovation
• Step by Step Guide to F&B Branding and Packaging Design
• New Application and R&D for F&B Ingredients 

For more information, please contact:
Wendy Li
Marketing Manager
T: 86 21 63931899-2099
M:86 13127623862
E: wendyl@cdmc.org.cn
W: http://www.cdmc.org.cn/2013/cfbes/